Partners

    Reach the room where athletes build.

    The daily show, the network, and the newsletter all reach the same audience — athlete-founders, sports executives, and the people building around them. Partner with us to be the brand they see daily.

    Who you reach

    A category-exclusive niche.

    We don’t sell impressions. We sell category-exclusive access to a defined audience that’s hard to reach any other way.

    Pro & Olympic athletes

    Active and retired. From the leagues you watch to the Olympic federations you read about.

    Athlete-founders

    The ones building companies right now. Funded, unfunded, post-career, mid-career.

    Sports executives

    Team operators, league offices, agents, GMs, and the staff making the deals happen.

    Investors & operators

    Sports-tech VCs, family offices investing in athletes, and the founders they back.

    For brands & corporate partners

    Access the most motivated founders in the room.

    Open Athletes connects purpose-driven brands with athlete entrepreneurs. Whether you're looking to sponsor the show, co-create products, or access our nationwide community, we build authentic partnerships, not endorsements.

    Show Sponsor

    $25Kper season
    • Named sponsor of the daily show
    • Brand presence across show segments
    • Access to the athlete-founder network
    • Social media co-branding
    Most Popular

    Founding Partner

    $100Kper year
    • Annual access to the full athlete-founder community
    • Co-branded national programming
    • First look at portfolio company partnerships
    • Executive speaking slots at summits
    • Quarterly curated intro calls with athlete-founders

    Community Partner

    Custompartnership
    • Custom activation across Phoenix HQ + chapters
    • Product integration with network programming
    • Exclusive content series with athlete-founders
    • Tailored deal flow and co-creation opportunities

    Consulting

    Work with athletes, teams, and leagues — done right.

    Beyond our own programs, we consult for brands that want to work with athletes, teams, and leagues. We bring the relationships and hard-won expertise to deliver a genuinely high-quality level of service — so your partnerships land.

    Athletes

    Build authentic deals with pro and Olympic athletes and athlete-founders, not endorsements that fall flat.

    Teams

    Partnerships and activations with franchises and organizations, structured to actually move with the brand.

    Leagues

    League-level sponsorships and programs, from first conversation through the details that make them work.

    Want something custom?

    Show sponsorship, segment sponsorship, custom activations — we build packages around what you actually need.